The Shellac and Forest Products Export Promotion Council (SHEFEXIL) plays a pivotal role in enhancing India’s export landscape, particularly in the realm of non-timber forest products (NTFPs). By implementing strategic initiatives, SHEFEXIL has opened new avenues for exporters, enabling them to tap into diverse markets and expand their global footprint.

Understanding SHEFEXIL’s Mandate

Established under the aegis of the Ministry of Commerce and Industry, SHEFEXIL is dedicated to promoting the export of shellac, lac-based products, and a wide array of NTFPs. These products include guar gum, herbs, vegetable saps and extracts, fixed vegetable oils, and other minor forest produce. The council’s mission encompasses not only boosting export volumes but also ensuring sustainable development and livelihood generation for communities dependent on forest resources.

Strategic Initiatives for Market Expansion

SHEFEXIL employs a multifaceted approach to assist exporters in accessing new markets and diversifying their export destinations:

1. Market Research and Intelligence

   Understanding global market dynamics is crucial for exporters. SHEFEXIL conducts comprehensive market research to identify emerging trends, demand patterns, and potential markets for NTFPs. By disseminating this information through regular publications and reports, the council equips exporters with the insights needed to make informed decisions and tailor their products to meet international standards.

2. Quality Enhancement and Standardization

   To compete effectively in global markets, maintaining high-quality standards is imperative. SHEFEXIL collaborates with research institutions and industry experts to develop and implement quality control measures. This includes setting benchmarks for product quality, offering training programs for producers and exporters, and facilitating certifications that are recognized internationally. Such initiatives ensure that Indian NTFPs are synonymous with quality and reliability.

3. Capacity Building and Skill Development

   Empowering the workforce involved in the NTFP sector is a priority for SHEFEXIL. The council organizes workshops, seminars, and training sessions focused on best practices in harvesting, processing, and value addition. By enhancing the skills of those at the grassroots level, SHEFEXIL ensures a consistent supply of high-quality products, thereby boosting exporters’ confidence in meeting international demand.

4. Infrastructure Development

   Recognizing the challenges posed by inadequate infrastructure, SHEFEXIL advocates for and facilitates the development of essential facilities. This includes establishing processing units, storage facilities, and transportation networks in key production areas. Improved infrastructure not only reduces post-harvest losses but also enhances the efficiency of supply chains, enabling timely fulfillment of export orders.

5. Market Diversification Initiatives

   Over-reliance on a limited number of markets can be risky for exporters. SHEFEXIL encourages diversification by identifying and promoting opportunities in emerging markets. Through trade delegations, participation in international exhibitions, and B2B meetings, the council facilitates direct interactions between Indian exporters and potential buyers worldwide. This proactive approach has led to the expansion of export destinations beyond traditional markets.

6. Policy Advocacy and Support

   Navigating the complex landscape of international trade regulations requires robust support. SHEFEXIL liaises with government bodies to advocate for favorable policies, streamline export procedures, and address trade barriers. By providing exporters with guidance on compliance and regulatory requirements, the council ensures smoother access to global markets.

Impact of SHEFEXIL’s Strategies: Facts and Figures

The effectiveness of SHEFEXIL’s strategies is evident in the impressive growth of exports under its purview. In the fiscal year 2023-24, exports of shellac and forest products reached USD 3,449.69 million, underscoring the sector’s significant contribution to India’s economy. This growth is not only a testament to the rising global demand for NTFPs but also reflects the success of SHEFEXIL’s market expansion initiatives.

A closer look at specific product categories reveals notable trends:

• Guar Gum: India stands as the largest exporter of guar gum, a versatile product used in various industries, including food processing and oil drilling. In 2020-21, exports of guar gum were valued at USD 447 million, marking a substantial increase from previous years. The United States emerged as the largest importer, accounting for 21.3% of the total exports.

• Vegetable Saps and Extracts: This category constitutes a significant share of exports, with a value of USD 1,482.04 million in 2020-21, representing 62.7% of the total exports in the sector. The United States again led as a major importer, highlighting the global demand for these products.

• Shellac and Lac-Based Products: Traditionally a cornerstone of India’s forest product exports, this segment saw exports valued at USD 65.68 million in 2020-21, a 37% increase from the previous fiscal year. The USA and Bangladesh were among the top importers, reflecting the widespread industrial applications of shellac.

These figures not only highlight the robust demand for Indian NTFPs but also underscore the pivotal role SHEFEXIL plays in facilitating market access and expansion for exporters.

Altus Exports: Partnering with Indian Manufacturers for Global Success

While SHEFEXIL provides the overarching framework and support for export promotion, the role of dedicated export partners like Altus Exports is instrumental in translating potential into tangible success.

Altus Exports specializes in connecting Indian manufacturers with international markets, ensuring that quality products reach global consumers efficiently. Our partnership model is designed to simplify the complexities of exporting, allowing manufacturers to focus on their core competencies while we handle the intricacies of global trade.

How Altus Exports Can Assist Indian Manufacturers

1. Expertise in Market Analysis

   Our team conducts in-depth market research to identify demand trends, potential markets, and competitive landscapes. This analysis enables manufacturers to position their products effectively and tap into markets with the highest potential for growth.

Financial Assistance and Incentives: How SHEFEXIL Supports Exporters

Sustainable Practices Promoted by SHEFEXIL in the Forest Products Industry

Navigating International Trade Fairs: SHEFEXIL’s Guidance and Support

Success Stories: Exporters Thriving with SHEFEXIL’s Support

SHEFEXIL’s Role in Policy Advocacy for Exporters

Capacity Building: Training Programs and Workshops by SHEFEXIL

Market Expansion Strategies: How SHEFEXIL Opens New Avenues for Exporters

Enhancing Quality: SHEFEXIL’s Standards and Certifications for Exporters

SHEFEXIL’s Initiatives to Boost Exports from India’s North Eastern Region

The Role of SHEFEXIL in Promoting India’s Non-Timber Forest Products