The Jute Products Development and Export Promotion Council (JPDEPC) plays a pivotal role in bolstering the growth and development of India’s jute industry. By offering a range of schemes, including scholarships and incentives, JPDEPC empowers its members to expand their market presence both domestically and internationally. This article delves into the various initiatives provided by JPDEPC, highlighting their significance in promoting market development.

Market Access Initiative (MAI) Scheme 2021

The MAI Scheme is designed to enhance the competitiveness of India’s jute products in the global market. It supports exporters by facilitating their participation in international trade fairs, buyer-seller meets, and market studies. By subsidizing costs associated with these activities, the scheme enables exporters to explore new markets and establish valuable business connections.

Capital Subsidy for Acquisition of Plants and Machinery (CSAPM) Scheme for Jute Diversified Products (JDPs)

To encourage modernization and technological advancement, the CSAPM Scheme offers a 30% subsidy on the cost of eligible machinery and equipment acquired by Micro, Small, and Medium Enterprises (MSME) engaged in JDP manufacturing. This incentive promotes the adoption of state-of-the-art technology, thereby enhancing production efficiency and product quality.

Production Linked Incentive Support (PLIS) Scheme for JDPs

Aimed at boosting exports, the PLIS Scheme provides incentives to jute mill companies and MSME JDP units. Under this scheme, manufacturers are reimbursed 5% of the cost of jute raw materials used in producing exported JDPs, limited to 3% of the total export sales value, with a maximum cap of ₹12 lakh per unit per annum. The scheme targets an increase in JDP exports to ₹1,600 crore by 2026, up from ₹963 crore.

Export Market Promotion Activities (EMPA) Scheme

The EMPA Scheme is tailored to assist exporters in promoting their products in international markets. It offers varying levels of assistance based on the exporter’s profile:

• New Exporters and Artisans: 90% assistance for space rent, decoration, economy class airfare, and accommodation, up to a maximum of ₹6.75 lakh.

• Micro MSMEs: 75% assistance with a cap of ₹5.62 lakh.

• Large Jute Mills and Exporters: 50% assistance up to ₹3.75 lakh.

This support enables participants to showcase their products globally, fostering brand recognition and expanding their customer base.

Scholarship Scheme for Girl Children of Workers of Jute Mills/MSME JDP Units

JPDEPC, in collaboration with the National Jute Board, offers scholarships to the girl children of workers employed in jute mills and MSME JDP units. This initiative not only promotes education but also enhances the welfare of workers’ families, contributing to the socio-economic development of the jute community.

National Handicrafts Development Programme (NHDP) Scheme

The NHDP Scheme focuses on the integrated development of handicrafts, including jute products. It encompasses various components such as design innovation, infrastructure development, technology upgradation, and marketing support. By addressing the entire value chain, the scheme aims to enhance the competitiveness and marketability of jute handicrafts.

MSME Schemes

JPDEPC facilitates access to various MSME schemes that offer financial assistance, skill development, and infrastructure support to small and medium enterprises in the jute sector. These schemes are instrumental in fostering entrepreneurship, enhancing production capabilities, and promoting sustainable growth.

Guidelines for Reimbursement of Airfare to Participants in MAI Approved Events Abroad

To encourage participation in international events, JPDEPC provides guidelines for the reimbursement of airfare to eligible participants attending MAI-approved events abroad. This support reduces the financial burden on exporters, enabling them to explore and penetrate new markets effectively.

Revised IC Scheme Guideline

The Revised IC Scheme offers incentives for compliance with international quality standards and certifications. By subsidizing the costs associated with obtaining certifications, the scheme ensures that Indian jute products meet global quality benchmarks, thereby enhancing their acceptance in international markets.

Altus Exports: Facilitating Global Reach for Indian Manufacturers

While JPDEPC provides a robust framework for market development, partnering with experienced export facilitators like Altus Exports can further amplify the global reach of Indian jute manufacturers. As a premier merchant exporter, Altus Exports specializes in delivering the finest of India’s textiles, handicrafts, chemicals, and food products to international markets.

How Altus Exports Can Assist:

• Quality Assurance: Altus Exports prioritizes quality at every step, from sourcing to packaging, ensuring that products meet the highest international standards.

• Extensive Network: With a robust network of trusted suppliers, manufacturers, and artisans across India, Altus Exports offers a diverse range of products and swift response times to meet global demands.

• Customer-Centric Approach: Understanding client requirements and providing tailored solutions is central to Altus Exports’ operations, ensuring customer satisfaction.

• Sustainable Practices: Committed to eco-friendly and ethical business practices, Altus Exports supports fair trade and ethical labor standards.

• Competitive Pricing: Efficient supply chain management enables Altus Exports to offer high-quality products at competitive prices, delivering exceptional value to clients.

• Global Reach: With extensive international trade experience, Altus Exports exports to numerous countries, ensuring seamless transactions and regulatory compliance.

Partnering with Altus Exports

Indian manufacturers looking to expand their global footprint can partner with Altus Exports to leverage their expertise in international trade. By collaborating, manufacturers can access new markets, benefit from streamlined export processes, and ensure their products reach a global audience.

For more information on partnership opportunities, visit Altus Exports’ Manufacturer Partnership page.

In conclusion, JPDEPC’s comprehensive schemes, coupled with strategic partnerships with export facilitators like Altus Exports, provide a solid foundation

Promoting Sustainable Practices in Jute Production

Implementing Key Schemes for Exporters

Providing Taxation and Financial Assistance

Assisting with VISA Recommendations

Organizing Exhibitions and Trade Shows

Offering Trade Leads to Members

Providing Market Development Assistance

Issuing Registration-Cum-Membership Certificates (RCMC)

Analyzing Global Markets for Jute Products

Organizing Trade Fairs and Buyer-Seller Meets