Altus Exports
Export32 min read

AYUSH and FSSAI Registration Benefits for Licorice (Mulethi) Exporters

By Saurabh Mittal, Founder, Altus Exports

How AYUSH adjacency, FSSAI, IEC, quality systems, and appropriate extract-plant credentials strengthen an Indian licorice export supplier file.

International buyer reviewing India licorice root powder samples, COA, and FOB terms with a merchant exporter
B2B licorice (mulethi) trade runs on written Glycyrrhiza glabra / licorice / mulethi specs, lot COA discipline, named-port Incoterms, and repeatable trial-to-FCL cadence.

AYUSH framing can strengthen the supplier file for India licorice (mulethi) programmes positioned in an Ayurvedic context. It does not replace core operational evidence: an IEC, suitable FSSAI licensing for the food business, lot COAs, and buyer-requested certificates remain essential. AYUSH adjacency can matter for dried-herb programmes. See the documentation checklist for the shipment-level view.

FSSAI matters where licorice (mulethi) is handled as a food or nutraceutical ingredient. For extract programmes, buyers commonly look for a well-documented manufacturing system, with WHO-GMP preferred for extract plants alongside appropriate food-safety controls. Destination-market claims and product rules still need separate legal review.

Organised credentials reduce vendor-approval friction when accompanied by transparent specifications. They cannot cure an unclear botanical identity, missing batch record, or unsupported organic or glycyrrhizin statement. For premium pathways, read the premium guide; for commercial sequencing, use the process guide.

Key Takeaways

Summary Box

Executive Summary

Summary Box

AYUSH framing and FSSAI licensing strengthen an India licorice (mulethi) supplier file; they do not certify that a finished lot meets a buyer’s mesh, glycyrrhizin / glabridin, or glycyrrhizin specification.

Compliance reviewers should read registration scope beside IEC, plant food-safety controls, and lot COAs — especially when WHO-GMP is preferred for extract plants.

Credentials shorten vendor approval only when they sit next to transparent herb-identity specifications and current analytical evidence.

Market Size & Industry Overview

Key Statistics

Organised export identity — IEC, AYUSH adjacency where Ayurvedic framing applies, FSSAI, and AYUSH adjacency for dried root — shapes which licorice (mulethi) suppliers clear international vendor portals quickly.

The market still contains traders who present credentials without lot control; reviewers must separate the two for licorice (mulethi) programmes.

Credential prevalence is rising; lot-level honesty on glycyrrhizin / glabridin and HPLC markers remains the scarce resource.

AYUSH and FSSAI Credentials for Licorice (Mulethi) Exporters

AYUSH-related export credibility, IEC, FSSAI licensing, and other applicable registrations serve different functions. Verify what the exporter holds, what facility and activity each record covers, and whether it remains current. None of these records alone proves a finished lot meets a buyer’s specification.

For food-facing programs, the buyer should review the FSSAI scope and the processor's food-safety controls alongside lot evidence. For export-promotion or sector credentials, verify official status directly and avoid describing a registration as a product certification.

Continue with the AYUSH and FSSAI guide for a credential-review sequence that keeps registrations separate from lot quality evidence.

Certifications

Compliance Notes

AYUSH and FSSAI are KYC strengths, not lot-quality substitutes.

Explain the difference clearly in buyer onboarding decks.

Stack WHO-GMP for extract bids when true and in scope.

Scan: cert/doc → purpose → who needs it

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ItemPurposeMost relevant for
IEC and AYUSH adjacencyIndian export readiness; Ayurvedic framing where applicableExporter supplier file
FSSAI licenceFood-business compliance in IndiaFood and nutraceutical handling
AYUSH adjacencyMedicinal-root / Ayurvedic programme participation where eligibleDried root and selected powder programmes
Certificate of AnalysisLot-specific identity, mesh or ratio, moisture, glycyrrhizin/HPLC where claimed, microbiology, and agreed testsEvery commercial shipment
NPOP / USDA / EU organicOrganic chain-of-custody and market claim supportOrganic programmes
ISO 22000 / HACCP / BRCGSFood-safety system evidenceRetail, distributor, and processor approval
WHO-GMPPreferred manufacturing signal for extract plantsExtract and formulation buyers
Halal / KosherChannel-specific complianceGCC and selected specialist markets
Certificate of originOrigin declarationWhen buyer, bank, or destination requests it
Stretch-wrapped pallets of India licorice root powder bags on dry export warehouse racks
Certifications and lot COAs work together — AYUSH/FSSAI strengthen the supplier file; identity, glycyrrhizin/HPLC, micro, and contaminants prove the shipment.

Manufacturing Overview

Export Tip

AYUSH/FSSAI context supports the manufacturing story but does not replace batch records.

Extract plants preferring WHO-GMP should show how that system touches solvent and drum-fill steps.

Keep registration addresses consistent with the manufacturing site named on documents See the licorice export process guide for release-to-booking handoff.

Workers drying and milling Glycyrrhiza glabra licorice root powder in a hygienic Punjab–Haryana–western UP–Rajasthan export plant
Hygienic drying and milling in Punjab–Haryana–western UP–Rajasthan belts control moisture, colour, and mesh for commercial licorice root powder lots.

Trade Classification and Product Description

Compliance Notes

  1. India powder/dried root cue: ITC-HS 1211.10 family — eight-digit cue 12111000 (Liquorice roots); extracts 13021200; confirm live lines with CHA.
  2. India extract cue: HS 1302.12 / often 130212 (assay % is COA, not HS).
  3. Never invent alternate HS from memory — CHA confirms the finished article against live ITC-HS.
  4. Destination HTS/TARIC can differ — confirm with the importer's broker; never invent MFN %.
  5. Reconcile HS language across invoice, packing list, and shipping bill.

Credential packs do not decide HS — product form and intended use do.

Still keep exporter identity consistent on shipping bills.

AYUSH framing does not change customs classification by itself.

Export Statistics

Key Statistics

  1. Cite India HS 130212 ≈ USD 176.99K CY2024 (WITS) as dedicated liquorice-extract context — re-verify grades/SKU demand; do not invent a 121110 India export total (WITS shows no CY2024 World rows).
  2. Verify the applicable India ITC-HS and destination HTS/TARIC for the exact finished SKU with CHA + importer broker.
  3. Re-check TradeStat/WITS/Comtrade before quoting figures to a buyer.

Credential presentations should not confuse AYUSH/FSSAI scope with export-stat grandeur under HS 130212.

Compliance decks may cite directional trade only with the heading-level trade disclaimer visible.

Buyers approve registrations plus lot COAs — not parent-heading charts alone.

Scan: trade & HS cues (directional — verify on quote date)

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MetricDirectional positionBuyer note
Core productDried whole/cut licorice root, root powder (churna/mesh), confectionery block/paste, spray-dried extract, glycyrrhizin-standardized extracts, DGL, glabridin cosmetic fractionsSpecify *G. glabra* identity, root/stolon plant part, mesh or glycyrrhizin assay in every RFQ
Production basePunjab / sub-Himalayan mulethi cultivation · North India aggregation · Gujarat packing · Hyderabad/Indore extracts (lots may also finish imported roots)Verify actual processing site and lot origin per COA — India programmes may cultivate and/or process imported roots
Dried root and powder (India export cue)ITC-HS 1211.10 — India eight-digit cue 12111000 (Liquorice roots)Confirm live ITC-HS with CHA; WITS shows no India 121110 World export rows for CY2024 — do not invent a root-export total from silence
Extract classification (India export cue)HS 1302.12 — India eight-digit cue 13021200 (Liquorice saps and extracts)Do NOT default Glycyrrhiza extract to residual 1302.19; confirm block/paste/spray-dried form with CHA before shipping bill
Trade-data (WITS CY2024)India HS 130212 exports ≈ USD 176.99K; top partners Nepal, Germany, Spain, Myanmar, IndonesiaDedicated liquorice extract heading — still reconcile grade/SKU; re-fetch WITS/DGCI&S on quote date
Export gatewaysMundra, Nhava Sheva; ICD from Punjab/Haryana/UP; air for samplesSelect the named port after factory location and sailing schedule are fixed

Import Statistics

Key Statistics

  1. Segment destinations by buyer type and product form.
  2. Confirm the importer’s local route before shipping.
  3. Re-verify current partner data.

Import buyers still want FSSAI/AYUSH context, but destination entry rules dominate clearance.

Do not imply Indian registrations guarantee import acceptance in any corridor.

Keep destination broker questions in the same file as Indian credentials.

Scan: market → form → buyer type

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MarketDemand profileTypical buyer
USARoot powder, organic powder, glycyrrhizin–aware ingredients, and extractsIngredient importers, brand owners, private-label packers
EU / UKTraceable root powder and organic programmes; extracts need pathway confirmationOrganic distributors, food brands; extract buyers need pathway confirmation
UAE / GCCBulk powder and retail-ready programmes with food-safety and Halal documentationDistributors, re-export traders, retail chains
Australia / CanadaCanada: premium powder interest; Australia: food vs complementary-medicine pathway with counselCanada natural-product distributors; AU: confirm lawful product route before quoting
Japan / South KoreaConsistent fine powders and tightly specified HPLC extractsIngredient distributors and formulation companies
SE AsiaAccessible bulk powder, block/paste, and dried-root programmesWholesalers, distributors, confectionery houses, and regional packers

Product Categories / Variants

Summary Box

  1. Conventional and certified organic root powder.
  2. Declared mesh and industrial packing options.
  3. Declared extract formats with transparent analytical basis.
  4. No unsupported health or therapeutic claims.

AYUSH/FSSAI credentials do not collapse product categories — powder and extract still need distinct evidence.

Credential reviewers should ask which SKU the registration file actually supports.

WHO-GMP preference applies most clearly to extract manufacturing stories. Compare forms via the India licorice (mulethi) product guide.

Scan: SKU catalogue (one row per commercial form)

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ProductSpecification variablesPrimary buyer channel
Dried whole / cut licorice rootRoot integrity, moisture, cleaning level, *G. glabra* IDAyurvedic, respiratory/throat, digestive ingredient distributors
Licorice root powder (churna/mesh)Mesh grade, colour, moisture, micro profileNutraceutical, confectionery-ingredient, formulation buyers
Confectionery block / paste / soft extractSolids %, glycyrrhizin content, flavor profileConfectionery houses, flavor houses, food manufacturers
Steam-sterilized powderTreatment record, micro release, moisturePremium brands and retail-adjacent programmes
Organic root powderNPOP/USDA/EU scope, segregation, TCOrganic respiratory/digestive and Ayurvedic programmes
4:1 / 10:1 / 20:1 ratio extractRatio, solvent, carrier, assay, solubilityNutraceutical and formulation buyers
~5% / ~10% / ~20%+ glycyrrhizin HPLC extractMarker, HPLC method, acceptance bandRespiratory/digestive and confectionery ingredient buyers
DGL (deglycyrrhizinated licorice)Residual glycyrrhizin max, process disclosureDigestive and gut-health brands
Glabridin / cosmetic-grade fractionGlabridin %, solvent, cosmetic specPersonal-care and cosmetic-ingredient buyers
Private-label respiratory / digestive / confectionery bulkPack format, label scope, MOQRetail and brand-owner programmes
Dried Glycyrrhiza glabra licorice root, cut root, tan root powder, and cream extract on a stainless export inspection tray
Export catalogues separate dried licorice / mulethi root, mesh powder, and glycyrrhizin-standardized extracts — lock Latin name and root/stolon plant part before comparing FOB.

Quality Specification Reference

  1. Write acceptance limits before the first sample leaves India.
  2. Match COA parameters to the finished lot — not only the approved sample.
  3. Extracts need residual-solvent and carrier disclosure where applicable.
  4. Retain a sealed reference sample for destination retest disputes.

Registrations do not replace the quality matrix. Pair FSSAI/AYUSH context with lot analytics.

Credential reviews should still demand identity, moisture, micro, and contaminant evidence on the shipped lot.

WHO-GMP preference for extracts does not waive residual-solvent reporting when solvents are used.

Scan: spec checklist (agree limits before sampling)

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ParameterDried root / cut rootLicorice root powderExtract
IdentityGlycyrrhiza glabra root / stolon (not anise / fennel confusion)Glycyrrhiza glabra root / stolonGlycyrrhiza glabra root / stolon; disclose plant part
Physical specificationCut size, colour, moisture, foreign matterMesh grade, colour, moisture, flowRatio, solubility, carrier, appearance
Glycyrrhizin / glabridin / markersWhere claimed — method statedWhere claimed — HPLC method statedGlycyrrhizin / glabridin % by HPLC; residual solvents for extracts
Food-safety testingAgreed microbiology and contaminantsAgreed microbiology and contaminantsAgreed microbiology, contaminants, residual solvents
ContaminantsHeavy metals, pesticides/EtO as agreedHeavy metals, pesticides/EtO as agreedHeavy metals, pesticides/EtO, residual solvents
TraceabilityFarm or collection and batch recordsInput-to-batch recordsInput, extraction, and batch records
Organic statusCertificate where sold as organicCertificate where sold as organicCertificate scope and carrier review
Lot releaseCOA matched to packing listCOA matched to packing listCOA matched to drum labels
Lab technician reviewing HPLC chromatogram and Certificate of Analysis for India licorice glycyrrhizin release
Lot release depends on Glycyrrhiza glabra identity, moisture, mesh or ratio, glycyrrhizin HPLC where claimed, microbiology, and contaminant panels on the COA.

Buyer Requirements

Buyer Requirements

  1. RFQ: form · mesh/ratio · destination · quantity · pack · Incoterm.
  2. Specs first: certs and analytical limits before you ask for FOB.
  3. Methods: agree lab methods and dispute process before the trial ships.
  4. Labels: approve artwork and document wording before production starts.

Credentials requested by buyers should be scoped — AYUSH/FSSAI/WHO-GMP as applicable — and paired with lot evidence.

Clarify merchant-exporter versus manufacturer roles when both appear in the file.

Never substitute registrations for missing analytics.

Licorice root powder jar, capsules, dried Glycyrrhiza root sticks, cream extract, and confectionery block for private-label applications
Imported India licorice feeds respiratory and digestive brands, confectionery houses, nutraceutical distributors, and private-label retail programmes.

Pricing Analysis

Buyer Tip

Credentials do not justify automatic premiums without matching analytical evidence.

AYUSH/FSSAI-ready suppliers still quote on SKU facts.

WHO-GMP extract plants may earn process premiums when scope is real.

Scan: FOB USD/kg bands (dated quote — lock assay & solvent)

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ProductDirectional FOB bandCommercial driver
Conventional licorice/mulethi root powderLow-to-mid single digits to low teensMesh, moisture, micro controls, packing, and lot size
Organic licorice/mulethi root powderMid-teens to mid-twenties+Valid NPOP/USDA/EU chain, segregation, and demand timing
Dried whole / cut licorice root (G. glabra — disclose species)Quote by cut size and moisture specificationVisual grade, foreign-matter control, botanical identity
Spray-dried / block-paste gradePremium to solvent-extract mid tiers when contractedWater process disclosure, residual-solvent N/A or low, documentation
~10% glycyrrhizin HPLC extractOften ~USD 18–55 depending on assay tier, solvent, and docsAssay method, solvent system, carrier, WHO-GMP plant
~20%+ glycyrrhizin / DGL / glabridin specialty gradesMid-tens to USD 55–140+ for premium HPLC / DGL / glabridin lotsAssay tier, DGL residual, glabridin fraction, organic, volume, documentation
Confectionery block / pasteQuote by solids % and glycyrrhizin contentBlock/paste form, solids, flavor profile, carton/drum MOQ
Private-label respiratory / digestive / confectionery bulkQuote after pack and artwork scopePackaging conversion, label compliance, and approval lead time

MOQ Analysis

Buyer Tip

Credentialed suppliers still need staged MOQs — registrations do not prove scale readiness.

Ask whether trial quantity comes from stock or a dedicated batch.

Dedicated organic batches may need higher minimums.

Scan: MOQ ladder (commercial practice — not statutory)

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StageTypical quantityPurpose
Sample100 g–2 kgSensory review, lab testing, and formulation work
Powder trial100–500 kgFirst commercial quality and packing validation
Extract trial25–100 kgFormula compatibility and buyer approval
Powder wholesale1–5 MT+Distributor, processor, and recurring bulk demand
Extract wholesale200 kg–1 MT+Established ingredient programmes

Packaging Standards

Export Tip

Credentials do not replace pack GMP — FSSAI scope should match the packing site.

Keep manufacturer versus merchant-exporter pack responsibility clear on labels.

WHO-GMP extract plants should control drum-fill hygiene.

Scan: pack format → config → use case

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FormatConfigurationUse caseControl point
Licorice root powder20/25 kg food-grade bag with liner or fiber drumBulk food and ingredient buyersLot code, moisture/heat/light barrier, clean outer pack
Dried root / cut root20/25 kg food-grade bag with linerAyurvedic, confectionery-ingredient, and respiratory/digestive-ingredient channelsProtect root integrity and prevent moisture pickup
Extract25 kg HDPE drum with double linerNutraceutical and ingredient supplySeal integrity, drum label, and batch traceability
Private labelBuyer-approved pouches, jars, or cartonsRetail programmesArtwork, destination labels, and master-carton plan
25 kg food-grade licorice root powder bags and a sealed HDPE extract drum staged on an export pallet
Powder commonly ships in 20/25 kg lined food-grade bags; extracts in 25 kg HDPE drums with double liner and matching lot marks.

Container Loading Details

Export Tip

Registration files do not load containers — stuffing checklists do.

Still ensure the exporter named on documents controls the stuffing evidence.

Keep WHO-GMP extract drum counts reconcilable to batch records.

Scan: dispatch mode (density-dependent — no fixed MT)

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ModeUsePlanning point
Courier / airSamples and urgent approvalsHeat/moisture protection; confirm destination import rules
LCLTrials below container scaleUse palletisation or secure cartons where appropriate
20-foot FCLBulk powder or dried-root programmesConfirm payload after actual pack dimensions and port limits — do not invent fixed MT
40-foot HC FCLHigh-volume powder programmesCube with forwarder; use stuffing plan and moisture/heat protection
Drum shipmentExtract ordersVerify drum count, gross weight, and hazardous-status declaration if applicable
Workers stuffing moisture-protected India licorice root powder pallets into a 20-foot export shipping container
FCL stuffing plans should protect moisture-sensitive powder, photograph seals, and keep bag or drum marks aligned to the packing list.

Shipping Methods

Export Tip

  1. Match freight to quantity, shelf-life, humidity risk, and receiving plan.
  2. Inspect and photograph the empty container before stuffing.
  3. Keep container, seal, and lot identifiers consistent across documents.
  4. Confirm who files destination entry before offering DAP/DDP.

Credentials travel with the shipment file but do not choose the liner.

Exporter identity on the BL should match the commercial party buyers approved.

Keep CHA and forwarder contacts in the shipping checklist.

Forklift loading palletized India licorice root powder bags onto a truck for Mundra or Nhava Sheva port haul
Punjab/Haryana/UP/Rajasthan and west-coast processing clusters commonly route inland logistics to Mundra or Nhava Sheva, with ICD options and air for samples.

Country-wise Opportunities

Market Snapshot

Country buyers still ask for AYUSH/FSSAI context, but local rules dominate.

Present credentials as India-side KYC, not destination approval.

WHO-GMP helps extract conversations in sophisticated markets Use the destination-market guide with the country table for a testable shortlist.

Scan: country → form × cert × channel

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MarketProduct fitRequirement focusOpportunity
USAOrganic root powder, glycyrrhizin-standardized lots, ratio/HPLC extractsSupplier controls, lot COA, product and label reviewLarge ingredient and private-label base
EU / UKOrganic/documented root powder; glycyrrhizin food-limit grades; block/paste for confectioneryGlycyrrhizin labeling/limits, MRLs, contaminants, organic recordsRoot powder and extract demand strong; confirm form/use pathway with national authority
UAE / GCCBulk powder, dried root, retail programmesFood-safety file, Halal where needed, suitable labels, reliable deliveryRegional distribution and re-export
Australia / CanadaCanada: organic/premium powder; AU: confirm food vs complementary-medicine routeCanada: organic + label review; Australia: counsel before retail-food assumptionsPremium natural-product and counsel-led AU programmes
Japan / South KoreaFine mesh powder and HPLC extractsSpecification consistency and detailed technical documentsQuality-led ingredient channels
SE AsiaValue-oriented bulk root powder and dried rootPractical pack sizes and import-document alignmentDistributor-led regional expansion

Sourcing Checklist

Checklist

Credential checks verify IEC, FSSAI, AYUSH adjacency, AYUSH adjacency where relevant, and WHO-GMP scope for extracts.

Match legal names and addresses across the file.

Calendar renewals before peak season.

Common Buyer Mistakes

Common Mistakes Box

  1. Form mix-up: do not treat root powder and HPLC extract as interchangeable commodities.
  2. Method gap: do not approve samples without a written glycyrrhizin/HPLC lot-release method.
  3. Late rules: do not add destination requirements after cargo is already produced.
  4. Scale jump: do not jump to FCL before a sealed sample and trial succeed.

Credential mistakes: presenting AYUSH/FSSAI as lot quality certificates, or inventing mandatory WHO-GMP for all powders.

Mismatched company names across registrations trigger KYC failures.

Keep credentials current and correctly scoped.

Challenges & Solutions

Challenge: credential theater — solve by pairing AYUSH/FSSAI with lot COAs.

Challenge: expired certificates — solve with renewal calendars.

Challenge: role confusion between merchant and manufacturer — solve with written maps.

Compliance Checklist

Checklist

Compliance Notes

AYUSH/FSSAI compliance storytelling must stay accurate: credentials ≠ lot release.

WHO-GMP is preferred for many extract buyers when in scope — not a fictional universal mandate for powder.

Keep renewal evidence audit-ready.

Sources

  1. WITS — India HS 130212 liquorice extract exports by country, 2024
  2. WITS — India HS 121110 liquorice roots exports by country, 2024
  3. UN Comtrade Database
  4. DGCI&S / TradeStat — Indian trade statistics
  5. DGFT — Directorate General of Foreign Trade (IEC)
  6. ICEGATE — Indian Customs EDI Gateway
  7. Ministry of AYUSH
  8. FSSAI — Food Safety and Standards Authority of India
  9. NMPB — National Medicinal Plants Board
  10. Chandigarh Administration — Madhu Yashti / Glycyrrhiza glabra cultivation note
  11. Apni Kheti — Mulethi farming (Punjab)
  12. APEDA — NPOP organic certification
  13. EximGuru — ITC HS 12111000 Liquorice roots
  14. Indian Business Portal — Dry Licorice / Mulethi (ITC-HSN 121110)
  15. XIMPEX — HS 13021200 Liquorice extracts (India ITC-HS)
  16. USITC Harmonized Tariff Schedule
  17. CBP CROSS — NY K88301 licorice roots HTS 1211.10.0000
  18. FDA — Dietary Supplements (USA)
  19. FDA Prior Notice (USA food imports)
  20. EUR-Lex — Commission Directive 2004/77/EC (glycyrrhizinic acid labelling)
  21. EUR-Lex — Regulation (EU) No 1169/2011 (FIC)
  22. EU Novel Food status Catalogue
  23. EU TARIC — customs tariff database
  24. Access2Markets (EU)
  25. EU Pesticides Database — MRLs
  26. TGA — Therapeutic Goods Administration (Australia)
  27. Health Canada — Natural Health Products
  28. ITC Trade Map
  29. ICC — Incoterms rules

Credential explanations should link to AYUSH, FSSAI, DGFT, and AYUSH primaries — not secondary blogs alone.

Re-verify registration procedures on the official sites before advising a client.

Re-verify HS, duties, food-labelling / food-supplement pathways, and lot documents on the quote and shipping-bill dates. WITS CY2024: India HS 130212 ≈ USD 176.99K; India HS 121110 shows no World export rows — re-check DGCI&S/TradeStat and CHA filings before quoting.

US duty planning cues (verify live on USITC HTS): licorice roots HTS 1211.10.0000 General/MFN Free (CBP NY K88301); licorice extract HTS 1302.12.00.00 General/MFN Free on published schedules — Chapter 99 / reciprocal overlays may still apply. Confirm with the importer’s broker.

EU glycyrrhizinic-acid labelling for prepacked confectionery/beverages follows Commission Directive 2004/77/EC / Regulation (EU) No 1169/2011 Annex III thresholds — labelling rules, not a single bulk-ingredient maximum. Clickable government and trade references used for this licorice (mulethi) cluster:

Conclusion

AYUSH and FSSAI strengthen KYC when paired with lot COAs and honest process disclosure.

Altus organizes credential and quality evidence without confusing registrations for product certification. Start with our Licorice (Mulethi) sourcing resources for SKU context.

Confirm SKU and destination pathway before building the compliance pack Contact Altus Exports with form, quantity, destination, application, certificates, and analytical needs to proceed.

FAQ

Licorice (Mulethi) Powder & Extract Export FAQs

Tap a question to expand. Each answer opens with a short explanation, then a clear next-step action for buyers and exporters.

Answer

AYUSH is a key credibility reference when India licorice (mulethi) programmes are framed in an Ayurvedic context for powder or extract supply. It can support exporter KYC and buyer confidence when the product and applicant fit the current rules. It does not replace lot-level testing or destination compliance. Treat registrations as supplier-file credentials and keep lot COAs as the product-quality evidence.

Action

Confirm intended-use framing before presenting AYUSH status to a buyer.

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